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¸µÅ©: http://43rumors.com/panasonic-wants-to-become-one-of-the-top-3-came...


Panasonic wants to become one of the top 3 camera makers and to build a super-thin, super-light and super-high picture quality camera
ÆÄ³ª¼Ò´ÐÀº ž 3 Ä«¸Þ¶ó Á¦Á¶ ¾÷ü °¡¿îµ¥ Çϳª°¡ µÇ±æ ¹Ù¶ó¸ç, ¾ÆÁÖ ¾ã°í, ¾ÆÁÖ °¡º±°í, ¾ÆÁÖ ¿ì¼öÇÑ È­ÁúÀÇ Ä«¸Þ¶ó¸¦ Á¦Á¶ÇÏ±æ ¿øÇÑ´Ù.
May 8, 2010 news 13 Comments

Panasonic just published the ¡°Reports Fiscal 2010 Annual Results¡± and the ¡°New Midterm Management Plan¡±
ÆÄ³ª¼Ò´ÐÀº ÃÖ±Ù "2010 ¿¬°£ ÀçÁ¤ °á»ê"°ú "»õ·Î¿î Á߱⠰ü¸® °èȹ"À» ¹ßÇ¥ÇÏ¿´´Ù.

¡°In the digital still camera business, Panasonic aims to be one of the industry¡¯s top three makers by achieving sales of 20 million units per year. In the digital interchangeable lens system camera business, the company strives to achieve the world¡¯s smallest and lightest camera.
"µðÁöÅÐ ½ºÆ¿ Ä«¸Þ¶ó »ç¾÷ ºÎºÐ¿¡¼­, ÆÄ³ª¼Ò´ÐÀº ¿¬°£ 2õ¸¸ ´ë ÆÇ¸Å¸¦ ´Þ¼ºÇÏ¿© ž 3 ¸ÞÀÌÄ¿¿¡ µé¾î°¡´Â °ÍÀ» ¸ñÇ¥·Î Çϰí ÀÖ´Ù. µðÁöÅÐ ·»Áî ±³È¯Çü ½Ã½ºÅÛ Ä«¸Þ¶ó »ç¾÷ ºÎºÐ¿¡¼­´Â, ¼¼°è ÃÖ¼ÒÇü ÃÖ°æ·® Ä«¸Þ¶ó¸¦ ¸ñÇ¥·Î ³ë·ÂÇØ°¥ °ÍÀÌ´Ù.

Establishing a dedicated marketing structure for its single lens cameras in each major region of the world, Panasonic will target a market share of 10 percent or more in the segment. In the compact camera category, Panasonic aims to capture new demand mainly in emerging countries by strengthening its lineup through collaboration with SANYO.
¼¼°èÀÇ °¢ Áö¿ª¸¶´Ù ½Ì±Û ·»Áî Ä«¸Þ¶óÀÇ ½ÃÀå ±¸Á¶¿¡ ÁýÁßÇÏ´Â °èȹÀ» ¼¼¿ö, ÆÄ³ª¼Ò´ÐÀº ÀÌ ¿µ¿ª¿¡¼­ 10% ÀÌ»óÀÇ ½ÃÀå Á¡À¯À²À» È®º¸ÇÏ´Â °ÍÀ» ¸ñÇ¥·Î ÇÑ´Ù. ÄÄÆÑÆ® Ä«¸Þ¶ó ºÐ·ù¿¡¼­´Â, ÆÄ³ª¼Ò´ÐÀº »ê¿ä¿Í Çù¾÷ÇÏ¿© ¶óÀξ÷À» °­È­ÇÔÀ¸·Î½á »õ·Î ¼ºÀåÇÏ´Â ±¹°¡µéÀÇ ÁÖµÈ »õ·Î¿î ¿ä±¸»çÇ×À» ¸¸Á·½Ã۰íÀÚ ÇÑ´Ù.

Further, Panasonic will advance its black-box technologies in lenses and optical image stabilizer to build a super-thin, super-light and super-high picture quality camera¡±
´õ ³ª¾Æ°¡, ÆÄ³ª¼Ò´ÐÀº ¾ÆÁÖ ¾ã°í(super-thin), ¾ÆÁÖ °¡º±°í(super-light), ¾ÆÁÖ ¿ì¼öÇÑ È­ÁúÀÇ(super high picture quality) Ä«¸Þ¶ó¸¦ Á¦Á¶Çϱâ À§ÇÏ¿© ·»Áî¿Í ±¤ÇÐ ¼Õ¶³¸² ¹æÁö¸¦ À§ÇÑ ºí·¢ ¹Ú½º ±â¼úÀ» Çâ»ó½Ãų °ÍÀÌ´Ù.

A super-thin camera? Sounds good! Can¡¯t wait to see that on Photokina  
¾ÆÁÖ ¾ãÀº Ä«¸Þ¶ó¶ó°í? ±â´ë µÇ´Â °É! Æ÷ÅäŰ³ª±îÁö ±â´Ù¸± ¼ö ¾ø´Ù.

via: noisycamera ( http://www.1001noisycameras.com/2010/05/panasonic-announces-results... )


Âü°í1) "Reports Fiscal 2010 Annual Results" ( http://www.businesswire.com/portal/site/home/permalink/?ndmViewId=n... )

Âü°í2) "New Midterm Management Plan" ( http://panasonic.co.jp/corp/news/official.data/data.dir/en100507-13... )


* "¾ã´Ù"´Â ºÎºÐ¿¡ À־´Â ÆÄ³ª¼Ò´Ðµµ »ï¼ºÀ» º¥Ä¡¸¶Å·ÇÏÁö ¾ÊÀ»±î »ý°¢µË´Ï´Ù. ^^


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